What Is an SEO Audit?
An SEO audit checks how well your website can rank on Google. It looks at your page title, meta description, headings, links, images and schema markup. Our free SEO audit tool does all of this in seconds. You just paste a URL and click Run Audit.
The report gives you a clear 0–100 SEO score with a letter grade. It also shows every problem we find — and you get clear, rule-based recommendations for each issue. No signup. No credit card. No limits.
Why You Need a Free SEO Audit
Most websites have small SEO problems. You may not see them, but Google does. These small problems can hurt your search rank. A quick audit shows you what to fix first.
You don't need to pay for big tools like Semrush or Ahrefs to find these issues. Our free audit checks the same on-page signals in seconds. Common problems we find include:
- Missing or weak title tag
- Missing meta description
- Wrong heading order (no H1, or too many H1 tags)
- Images without alt text
- Slow page weight from heavy HTML and scripts
- Missing schema markup for rich results
- No HTTPS or no canonical link
Fix these and your page can climb in Google. More clicks, more visitors, more leads.
How to Run a Free SEO Audit (3 Steps)
- Paste your website URL into the box above.
- Click Run Audit. We crawl your page in real time.
- Read the report. Each issue has a plain-English fix. Click Download PDF to save it.
That's it. No signup. The whole audit runs in under 15 seconds for most pages.
What's Inside Your SEO Report?
Every audit gives you a 0–100 score and a clear grade from A to F. Below the score you get a full breakdown:
- SEO Score & Grade — at-a-glance health check for the page.
- Critical Issues — problems that block your ranking. Fix these first.
- Heading Tree — every H1, H2 and H3 in order so you can spot mistakes fast.
- Schema Markup — we list the JSON-LD blocks and types we find. Schema unlocks rich snippets in Google.
- Page Speed Hints — HTML weight, scripts, styles and word count. Lighter pages rank better.
- Links — internal, external and nofollow counts plus the list of external domains.
- Images — alt text coverage and a sample of detected image sources.
- Recommendations — a clean to-do list of automated, expert-rule recommendations based on Google's guidance, with the rationale for each fix.
Real-Time Data — Always Fresh
This tool fetches your page live every time you click Run Audit. We never show cached results. That means the audit always reflects what Google sees right now.
You can run as many audits as you want. There are no daily limits and no account caps. Re-run after every change to see your score climb.
SEO Audit Tool vs Other Tools
Versus Ahrefs Site Audit — Ahrefs runs deep audits across thousands of pages with $99/mo plans. Tooldit's audit is page-level and free. For full-site audits, Ahrefs wins; for quick page reviews, Tooldit suffices.
Versus SEMrush / Surfer SEO — SEMrush ($120/mo) audits sites and tracks rankings; Surfer SEO ($89/mo) optimises content. Tooldit's audit is a free first pass before deciding whether paid tools are worth it.
Versus Google PageSpeed Insights / Lighthouse — Lighthouse focuses on performance and Core Web Vitals. Tooldit's audit covers on-page SEO factors (title, meta, headings, content) that Lighthouse skips.
Versus Yoast SEO (WordPress) — Yoast is excellent inside WordPress but doesn't work for non-WP sites. Tooldit audits any URL.
Versus Google Lighthouse — Lighthouse (free, built into Chrome DevTools) covers performance, accessibility, best-practices, SEO basics, and PWA criteria. It's technical and excellent for engineers, but doesn't analyse content quality, keyword relevance, or competitor positioning. Tooldit's audit reads the actual content semantically and flags topic gaps Lighthouse can't see.
Versus PageSpeed Insights — Google's PSI runs Lighthouse plus Chrome User Experience Report (real-user data). It's the gold standard for performance and Core Web Vitals scoring but limited to that domain. Use PSI for speed, Tooldit for content/structure SEO.
Versus Screaming Frog ($259/yr) — Screaming Frog is the desktop crawler of choice for technical SEO professionals, especially for site-wide audits with custom extractions. Heavy install and learning curve. Tooldit is the right tool for quick, page-level checks without setup.
Troubleshooting & Common Issues
- Audit fails to load page — some sites block automated requests via Cloudflare or other anti-bot services. Try a different URL or check that the site loads in a normal browser.
- Score is low but page looks fine to users — SEO scores measure structural and content signals (headings, meta, alt text). Pages that look great visually can still miss SEO basics.
- Missing meta description warning — add a unique meta description per page. Use the meta description generator if you need help.
- Heading hierarchy errors — pages should have exactly one H1, then H2s, then H3s. Multiple H1s or skipping levels (H2 to H4) hurts SEO.
- Audit data inconsistent across runs — if your page is dynamic (changes based on logged-in state or location), the audit may see different content each time. Audit the public/anonymous version that Google sees.
Frequently Asked Questions
+Is the AI SEO audit really free?
Yes. Every SEO audit is completely free, with no signup, no credit card and no email required. Drop in any public URL and run as many audits as you like — score, issues and rule-based recommendations included.
+How long does an SEO audit take?
Most audits finish in under 10 seconds. Big pages can take up to 15 seconds. Each run is a fresh, real-time crawl — never a cached result.
+Is the URL I audit kept private?
Yes. We do not store the URL you submit to the SEO audit. We do not log your reports. The result lives in your browser only.
+Can I download my SEO report as a PDF?
Yes. Click the Download PDF button in the report. Your browser saves a clean PDF copy with the score, issues and recommendations.
+How is this different from Semrush or Ahrefs?
We do the on-page SEO checks for free in seconds — score, issues, headings, schema, links, images, page speed. Tools like Semrush or Ahrefs also track backlinks and keywords, which need a paid account.
+Does the tool work on every website?
Yes, for any public page. It will not work on pages behind a login, geo-blocked sites, or sites that block bots.
+Will fixing the issues help my Google ranking?
Most of the time, yes. Small fixes like adding a missing meta description, compressing images or adding schema can lift your search traffic within a few weeks.
+How is this AI audit different from Google Lighthouse?
Lighthouse focuses on performance, accessibility, and PWA criteria — it doesn't analyse content quality, keyword usage, or competitor positioning. Our AI audit reads the actual content semantically and gives recommendations on topic depth, internal linking, and content gaps that Lighthouse can't detect because it only sees code, not meaning. Use Lighthouse for technical/performance checks; use this audit for content and on-page SEO.